Date : September,2007
Category : Retail
Location : Shinjuku Lumine Est
Cooperation : Daiko electric co.,ltd.
Photo : Kozo Takayama


A new shop design for a casual female fashion brand ' archives' which launched in 2004. In order to provide enjoyable shopping experience, the brand concept ' you can always expect to find a seasonal trendy items at archives 'has been interpreted as 'picnic' in shop interior.By installing timber pillars, wood chip walls with grains together with psychedelic pink elements and graphics, we aimed to create pop yet natural shop atmosphere.