Category : Retail
Location : NIPPONIA Mino Merchant Town
Cooperation : Minomachiya co.,ltd.
Photo : Akira Makino
岐阜県美濃市の古民家ホテル「NIPPONIA 美濃商家町」内にある、弊社運営のブランド「TSUKIHOSHIHI-月星日」のショップ。
TSUKIHOSHIHIは、私たちは太陽や月、星々のエネルギーを受けて生きているという、普段の生活で忘がちな特別で奇跡的なことを思い起こさせ、心地よい暮らしと環境に配慮したものづくりを目指すブランド。
NIPPONIA美濃商家町がある「うだつの上がる町並み」は、美濃和紙の産地と流通の拠点として隆盛を誇った、江戸時代から続く風情のある商家が軒を連ねている。和紙の貯蔵庫であった蔵をリノベーションした空間に、地域の自然素材と古家具を合わせブランドの世界観を構築した。
店内中央には、作家 内藤光彦氏による、古く民藝で扱われていた大太藺（オオフトイ)という多年草で編まれた「縄文の太陽」が象徴的に輝く。
This is the shop for our brand "TSUKIHOSHIHI" located in the old traditional house hotel "NIPPONIA Mino Merchant Town" in Mino City, Gifu Prefecture.
TSUKIHOSHIHI is a brand that aims to create comfortable lifestyles and environmentally friendly products by reminding people that we live by receiving the energy of the sun, moon, and stars, a special and miraculous fact that we tend to forget in our daily lives.
NIPPONIA Mino Merchant Town is located in the "Udatsu-no-Agaru Machinami," a row of charming merchant houses that have been around since the Edo period, which flourished as the production and distribution base of Mino washi paper. The brand's worldview was created by combining local natural materials and antique furniture in a renovated storehouse that was used to store washi paper.
In the center of the store, the "The Jomon Sun," woven from Oofutoi, a perennial plant that was used in folk art in the past, by artist Teruhiko Naito, shines symbolically.
